Holly short has joined the national Thoroughbred Racing affiliation within the newly created place of Digital advertising manager. The Kentucky native prior to now served as Director of Operations for Lexington-based mostly tech marketing firm Blue Million LLC, which designed and constructed the newest edition of NTRA.com in 2015.
earlier than Blue Million, short changed into a part of the startup team that created iHigh.com, a digital television platform and on-line community. She became named familiar manager of iHigh.com in 2013 after the business landed a virtually $12 million funding from Cox Media group.
"Holly possesses a wide array of potential that allows you to positively impact virtually every thing the NTRA does," stated NTRA President and CEO Alex Waldrop. "Her wide on-line and database advertising and marketing journey may be exceptionally beneficial as we continue to develop the countrywide Handicapping Championship."
in addition to the NTRA, valued clientele of short's at Blue Million from the Thoroughbred racing world included the Thoroughbred owners and Breeders association, the country wide Horsemen's Benevolent and defensive affiliation, the Racing medicine & checking out Consortium, and the united states Godolphin Awards. other sought after accounts she managed protected Coca-Cola, Chevrolet, and Wrangler.
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